How the Hospitality Industry Must Tackle Call Spoofing & Robocalling
The hospitality industry strives to implement strategies that provide the best customer experience and this has often been achieved through omnichannel communications strategies, which include contacting customers through the voice channel. However, without the right tools, the voice channel can be perceived as untrustworthy, owing to fraudulent scam calls with no means for the user to verify the call before it is answered.
In this whitepaper Juniper Research explores:
- The current state of robocalling
- Emerging anti-fraud services and brand authentication that can help hospitality organizations restore trust in voice calls and improve call answer rates
- How Ƶapp is helping in the fight against illegal robocalls, including its innovative Ƶapp Enterprise Branded Calling solution
Obtain Your Copy of the Juniper Research Whitepaper
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We discuss how organizations can tackle call spoofing, with a highlight on the healthcare industry.
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